Liz claiborne

American designer Liz Claiborne started the Claiborne fashion brand when she became continually frustrated with not being able to find any everyday clothing for working women. And it is because of Claiborne that today, department stores and fashion stores display products by brand as well as style. While Claiborne started out focused on affordable and stylish apparel for women, many things about the brand have changed over the years. Today, the Claiborne brand offers more than just women’s apparel, Liz Claiborne perfumes for women as well as Liz Claiborne colognes can be found all over the country. Another thing that has changed over the years with the Liz Claiborne brand is the company name — from Liz Claiborne Inc. to Fifth and Pacific Companies to Kate Spade & Company.