Chloe

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Chloe

In 1952, Gaby Aghion, an Egyptian who moved to Paris, founded the French fashion brand Chloé. Chloé was the first fashion house to ever produce ready-to-wear clothing, when haute couture, made to measure clothing was the norm among the fashion-conscious elite. She called this concept prêt-à-porter, and while we’re used to this today, at the time it was a very new concept. The brand is managed by Richemont Group, a company that owns and manages a number of luxury brands worldwide. In addition to ready-to-wear clothing lines for women and kids, accessories like handbags and shoes, and of course fragrances. Chloé eaux de toilette like Chloé Love and Chloé See are worn by women the world over,