Bulgari, which uses Latin stylization as Bvlgari, began as a small jewelry shop founded in 1884 by Sotirio Bulgari. Today, the company has expanded into an incredible range of products and services, including fragrances, jewelry, watches, accessories, eyewear, and even hotels and resorts. Bvlgari’s designs strive to honor rich Italian and Roman history, traditions, and culture through their quality, intricate attention to detail, and creativity. Bvlgari perfumes and Bvlgari cologne feature scents reminiscent of the Italian riviera. Bvlgari men’s cologne, like the popular Bvlgari Man Black, are rich and strongly masculine; Bvlgari perfume for women uses elegant florals and bright, feminine fragrances to create a classic, upscale identity.