A good cologne is the closest you can get to liquid gold, so correctly applying it can’t be understated. The process of applying cologne is a delicate one, as you want the scent to be noticeable but not overwhelming.

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INFORMATIONAL

How to Properly Apply Cologne

05 July 2022 | 1 MIN READ
A good cologne is the closest you can get to liquid gold, so correctly applying it can’t be understated. The process of applying cologne is a delicate one, as you want the scent to be noticeable but not overwhelming. As such, knowing the proper application techniques is critical. Despite being delicate, the application isn’t a complicated process as long as you know how to go about it.
We’ve assembled a few pointers on the best way to put on cologne so you can confidently wear your signature scent.

Importance of Body Chemistry

Body chemistry is surprisingly essential in bringing out a cologne’s fine points. Fragrances are designed to be carried on your skin’s natural oils by bonding to them during application. This allows fragrances to last longer, so you should avoid spraying cologne on your clothes or using the air and walk method, spraying perfume into the air and walking through the cloud. Doing so will cause the scent to disperse quickly, dulling its more subtle notes and requiring frequent reapplication. Applying it to your skin yields a better result and extends the bottle’s lifespan, saving you money.

Best Places to Apply Cologne

It’s equally important to know how to spray cologne, with the location you choose to spray having a marked effect on its potency. Areas with high blood flow, known as pulse points, naturally emit more heat than other body parts, making them prime areas for fragrance application. Among these pulse points are your chest, inner elbow, wrists, and neck, so rather than focusing on a single area, distribute cologne evenly across several of these points. To further augment the fragrance, apply it right after showering when your pores are open, allowing them to lock in the scent.

Storing Cologne...

Finally, make sure to properly store cologne to ensure its longevity. Light, heat, and humidity can accelerate the expiration process, so keep your fragrance in a cool, dark, dry area such as a closet, cabinet, or drawer. In addition, be aware of the type of cologne in question. Generally, light fragrances and citrus notes fade the quickest, while those with strong, heavy base notes last much longer. Much like any luxury item, proper care, and maintenance ensure you’ll be able to enjoy your favorite colognes for years to come.

In Conclusion...

Taking the time to properly apply and store your cologne takes little time and effort but wonders for its quality and persistence. With just a few simple steps, you can bring out all the fine details of your favorite fragrances, allowing you to wear cologne to show your refinement and confidence.

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